Crita babagan kepinteranku ing Media Sosial cukup rinci - kombinasi saka papan sing dakgawe, apa sing daklakoni kanggo wong liya lan pengaruhe. Komplek, nyatane, aku nulis kabeh postingan Kepiye kepincut karo Media Sosial. Shel nglampahi pitakon tambahan sing padha penting, mula aku pengin mangsuli pitakon kasebut.
2. Piranti media sosial apa sing sampeyan gunakake?
Utamane, aku nggunakake WordPress, Del.icio.us, Linkedin, Plaxo, lan Jaiku. Aku uga nggunakake Facebook, MySpace, Ryze, Twitter lan Pownce. Secara regional, aku uga nggunakake IndyMojo lan, mesthine, MyColts.net.
3. Kepiye media sosial ngganti bisnis lan / utawa urip sampeyan?
Aku ndeleng sawetara artikel babagan Media Sosial mbesuk wektu kita. Artikel kasebut pancen sempit ing pandangane babagan jaringan lan saupama kita bisa dadi luwih produktif. Bisnis utamane ditindakake liwat sesambetan ... Media sosial ngidini kita nyambung karo wong sing luwih gampang tinimbang sing biyen.
Dina iki aku golek layanan fax outbound sing luwih terjangkau kanggo perusahaanku. Aku nggoleki Del.icio.us lan ditemokake JBlast. Next, I'm looking for a regional resource for dropping phone lines in our new office space – I will post it as a question on LinkedIn. The alternative is to take time searching the net, calling local businesses, etc. We waste so much time without the right connections! Remember the days when we couldn't search for things on the Internet? I do! It was excruciating.
As for my life, it's had an incredible effect. I found my most recent job through my blog and networking with local professionals on Social Media, I speak in regional conferences on the topic and I'm trying to pry myself from work long enough to really help out some regional non-profits.
4. Nyritakake babagan media sosial lan Indianapolis Colts. Apa sampeyan rumangsa manawa media sosial bakal mbantu dheweke menang Superbowl?
Cols Indianapolis bakal dadi sing pertama sing ngandhani Wong Rolas helps to win every game. The Twelfth man refers to the fan, the person off the field with the biggest impact on the game. I've been to the RCA Dome and seen a couple of games and it's incredible the noise and energy a fan brings to a game! Think about your own life for a moment and remember a time that someone believed in you. It provides you with the will to succeed, doesn't it? Now imagine an entire region backing you up! How about those fans beyond the local region?
The Colts have over a million people visiting their website. The majority of them don't even live here in Indianapolis! They even have fans overseas who follow every game and participate in their site non-stop. The question began to be asked, how can the team connect with each fan better and how can those fans connect with each other better? A Social Network was the answer. Coach Dungy is now blogging! Imagine… an NFL coach with a direct relationship to a team's fans.
Kaya dene tim olah raga profesional, Colts ngerti manawa musim gedhe bakal teka. Nanging, sawetara penggemar teka ing musim kasebut. Colts minangka bisnis uga tim lan dheweke kudu ngupayakake supaya bisa nuduhake apresiasi para penggemar. Ing bisnis liyane, iki dikenal minangka Kasetyan Pelanggan. Colts pengin tetep terhubung karo para penggemar supaya nalika angel, para penggemar isih ana. Thanks kanggo kabeh karya sing ditindakake organisasi, bakal dadi!
5. Coba critakake babagan media sosial ing industri panganan lan restoran. Pira gunane? Kepiye cara nggunakake luwih apik?
The Food and Restaurant industry is an industry with the tightest margins you can imagine. While, as a country, we are continuing to eat out more often, restaurants are getting built left and right… and subsequently going out of business. Anyone who is a regular with a company always appreciates when you walk in the door and someone says, “Hi Doug!”. Online, this is no different. Restaurants with a strong online presence are seeing 20% to 30% growth in take-out and delivery. Wouldn't it be nice if they remembered your last order or your favorite plate or your allergy to peanuts?
Do you ever wonder who it is that's cooking that food for you? I sure do! Why do you think Chefs in expensive restaurants are so visible? It's the social connection with the patron that matters, not always the food. Eating is a social engagement, not a physical engagement – and restaurants are missing out when they are not reaching out to their patrons online. Unfortunately, because of the margins many people don't want to get into this industry. I think the folks that do, though, have a genuine product and, if used, they will reap the benefits!
We'll get there on the B2C sisih bisnis. Penyayang panganan wis nindakake tugas dhewe-dhewe. Mriksa metu Kabeh Resep, a social network for everyday folks. And folks have posted and asked why there isn't a Jaringan sosial restoran ing njobo kono.
6. Sampeyan kayane wis dadi swara Heartlands kanggo media sosial. Apa sampeyan bisa menehi katrangan babagan cara panggunaan lan bisnis ing umum? Piranti apa sing digunakake?
The Heartland is an amazing place with great, hard-working people. Technology is always viewed as a tool but not always the solution here. Development companies here in Indianapolis build a lot of tools… the developers build some hardcore applications that are a backbone of several industries. Where silicon valley is always looking for the ‘next idea', people here are concerned with making existing businesses work.
As a result, Social Media is still in its infancy. Adults tend to look at these tools as toys. I have friends that still won't IM me because that's the kind of stuff their kids do. Our Civic and Commerce industries are quite behind in any technology, albeit Social Media. Our Universities are the best in the country but we lose our Graduates to other states because our business community won't open its eyes to things like Social Media as a viable business solution.
We will change, and there are some folks here in the community that will drive that change. I'm not sure that I'm ing voice, but I sure will continue to try. There's no reason why we shouldn't be competing with Seattle and San Jose given the fantastic schools and incredible cost of living we have here!
7. Let's talk about business in general. Are businesses small or large, using social media in the Midwest? To what extent?
Bisa uga ilustrasi nggunakake Teknologi sing paling apik yaiku kanca Roger Williams karo Institusi Kepemimpinan Asal ing kene ing Indianapolis. Roger ngubur awake dhewe ing Facebook kanggo nyambung karo para pemuda daerah.
Institut Kepemimpinan Penting (ELI) melu-melu bocah-bocah enom wilayah Indianapolis dadi pemangku kepentingan ing komunitas kita liwat program Help Indy Online (HIO) lan Community Access Point (CAP). Aku entuk eVites saka Roger saben minggu… dheweke kudu mlayu udakara satus mil sakjam. Aku ngarep-arep bisa mbantu dheweke luwih mbesuke.
Aku lan Pat uga ngluncurake Aku Pilih Indy!, a site where regional citizens and leaders can write, in their own words, about why they love central Indiana. Access to the site is open and has never been abused. The stories are fantastic – and they really point to what's so fantastic about Indy. We wish we could spend much more time on the site – but it's neat to see folks randomly post from time to time. It's very Indiana!
Kajaba The indianapolis Colts, koran regional wiwit uga ndeleng regane ing Media Sosial. Mriksa metu IndyMoms, a fantastic site that the regional Newspaper runs that thrives on user generated content. I wish some other media outlets would catch on! We've got a great alternative newspaper here in town and a couple fantastic business outlets (broadcast and print). I believe they can significantly improve their penetration through Social Media.
NOTE: I'll try to follow up on the last few questions tomorrow night!