Bengi iki aku seneng banget ing Confluence, sawijining acara jaringan Indianapolis, ing ngendi kita gabung maneh karo tim kanggo ngomong babagan Do's and Don'ts of Corporate Blogging. Aku gabung karo kanca profesional industri Rhoda Israelov, Rodger Johnson, Kyle Lacy lan Kevin Hood.
There were minor differences in agreement over command and control of a corporate blog, but I believe all of us overwhelmingly agreed that blogging, as a medium, is becoming a strategy that's every bit as important (and perhaps more profitable) than office email. Those are my words – not those of the panel.
host Dek Erik nutup obrolan kanthi pitakon:
What's the one key piece of advice that everyone should remember when starting their corporate blog?
Nutup panel, aku setuju karo wong liya manawa kabeh diwiwiti karo riset tembung kunci sing apik, konten sing hebat, nulis babagan pelanggan, lan jujur lan transparan. Kabeh tanggapan minangka peringkat pertama, mula aku njupuk kesempatan kanggo nutup kanthi ngelingake kabeh wong sing kudu ana sing katon, sederhana dalan kanggo keterlibatan ing blog.
I can't tell you how many times I visit a blog and am interested in meeting the blogger behind it, or even buying the product or service, but there's nothing obvious on the page that points me in the right direction. Every business blog should have a name, contact form, phone number, address – as well as a few well-designed calls to action that afford the opportunity to register and get in touch with the company.
There's even some durung dikonfirmasi diskusi ing web sing Google malah njupuk ing situs sing dhaptar alamat pos ing situs kasebut. Kanthi luwih akeh target Google target, luwih becik yen situs kanthi alamat dalan sing bener bisa dipercaya luwih saka siji tanpa.